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How AI Is Changing Product Management: From Validation to Velocity

AI is not just a new technology — it is changing the way we build and manage products. The traditional Product Management approach relies on a clear sequence: validate the problem, validate the solution, and then build it. In the AI era, however, this logic is starting to break down. As development time decreases and experimentation becomes faster and cheaper, the speed of learning becomes more important than having certainty upfront. In this talk, we’ll explore how the role of the Product Manager is changing — from defining features to defining behaviors, from controlled user flows to AI-driven experiences, and from static pricing models to models based on actual value delivered. We’ll also discuss how agents are becoming a new way to deliver value, and how Product Managers can adapt their mindset to stay relevant in an increasingly dynamic and unpredictable environment.

May 2026 · Open story